Yext is a New York City-based company that provides a service that can help businesses manage their listings in online business directories. So is it worth paying $499 a year? The short answer is no. Based on research of Yext’s claims, Yext.com’s actual network, and review of our client’s web traffic results and search engine […]
Tag Archives | website consulting
What is Responsive Web Design?
Responsive web design is a way to create a website that adapts to different display sizes and orientations. Or more simply, design a website to display nicely on any device. The size of content and amount of information that can be effectively displayed varies with different screen and device sizes. Responsive design allows for a […]
20 Ways to Keep Search Engines from Listing Your Website
In my years of optimizing websites for the search engines, I’ve often been called in to remedy business websites that have had disastrous results in the search engines. In each case a prior SEO service provider had employed abusive and/or neglectful strategies. 20 of these abuses and neglectful practices are listed below. The first thing […]
Why We Love WordPress
The WordPress trademark “W” icon is found all over the web. If you haven’t noticed it yet, you will now that you are looking for it. Still it would be easy to underestimate the number of WordPress sites since only a fraction of their designs highlight the “W”. Would you have guessed that this is […]
How to Keep a Website Current so That it Sells
It’s important to keep a website up to date to keep it relevant to the search engines and website visitors. As search engines crawl websites, new content (new files, updated date and time stamps and revised file sizes) prompt the search engine robots to re-index the site’s web pages and this in turn can bolster the […]
Why You’ll Want a Mobile Site if You Plan to Keep Up With the Competition
Mobile sites are a powerful and relatively new tool for businesses. At CeSI we think they are a valuable tool and we are glad to see some of our clients beginning to adopt them. A typical consumer already has built up a certain amount of interest in your offerings before they ever contact your business. This […]
10 Ways to Know When to Update Your Website
You know it’s time to remake your company’s website when… A first-time visitor says, “Ahh, I see your website is from the Early Web Period.” Only your mother can find it. A new customer comes to your store, sits down and cries, “It didn’t look like this on the web!” Your staff informs you that […]
20 Ways to Fail at SEO
20 Ways to Keep Search Engines from Listing Your Website in Their Search Results In ten years of optimizing websites for the search engines, I’ve often been called in to remedy business websites that have had disastrous results in the search engines. In each case a prior webmaster or search engine optimization (SEO) service provider […]
Active Solutions
Active Solutions, a Seattle, Washington, top it consulting company, provides custom software application development and website consulting services for business, governmental, and non-profit entities. Active Solutions is a full service software engineering company dedicated to providing businesses with quality and innovative IT solutions. Their mission is to deliver solutions that increase productivity, improve performance and […]